Amazon may be developing new augmented reality smart home devices aimed at consumers, according to several new job openings.
AR and VR, collectively known as XR or “extended reality”, are the next big things in tech, and Facebook/Meta is betting and rumored to be building their own Apple Mixed Reality headset. It now appears that Amazon may join the gang in the near future.
protocol Saw job openings, including software engineer job descriptions (now in the distance) and “Mr. Technical Program Manager, New Product – XR”. Last It appears to have been edited to remove any mention of XR, but according to the agreement, the original listing specified that the project manager would “develop the advanced research concept of XR into a magical and useful new world consumer product.”
list, and other for Sr. Product managers, also asked about “experience building high-tech products such as AI/ML, robotics, games.” Meanwhile, the listed software engineer describes the job as “creating and developing critical software for brand new smart home products. and Architecture” as part of the “New Multifunctional Team”.
XR is an all-encompassing term that applies to any kind of “reality” product, whether virtual, augmented, hybrid, or anything else. In the listing, AR specifically mentions the name, implying that this is the primary purpose of this incoming device.
However, it cannot be ruled out that Amazon is working on a mixed reality headset. Apple’s VR headsets will also reportedly feature transparent AR, and it would make sense for other companies to try something similar.
Amazon has dabbled in glasses before, releasing two generations of Alexa-powered glasses. echo frame† They feature built-in speakers, touch controls, and support for digital assistants, so it wouldn’t be surprising if Amazon wanted to improve them with AR in the near future.
Of course, Amazon also has a strong presence in the smart home space, and tying AR glasses to its own ecosystem (Echosystem?) could have some benefits. Is there someone at the door? AR shows you live without using the Echo Show or the Ring app. Likewise, you can see information about the audio coming from your Echo speakers or anything else in your home.
Considering that Amazon has made some pretty weird products over the past few years, including ones powered by Alexa smart oven and Homemade Space RobotBy comparison, AR glasses don’t look all that outlandish.
Either way, the AR space is clearly competitive right now. Apple Glasses Rumors have been circulating for a while, and Apple’s ability to dominate every market it enters will make other potential AR unsustainable. Facebook/Meta too Investing heavily in ARMark Zuckerberg reportedly wants to free the company from the Google and Apple ecosystems in the process.
Then there’s Google, which takes Another stitch in AR Also, after Google Glass was tepid Snapchat’s AR glassesand headphone manufacturers such as: magic jump† We’ll be interested to see if Amazon’s new device goes into production and if it’s as successful as the Echo, or as big as the Fire Phone.
Amazon could be working on an AR/VR device — here’s what it could be
Amazon could be working on new augmented reality smart home devices aimed at consumers, according to job listings for several new roles.
AR and VR, collectively known as XR or ‘extended reality,’ is the next big thing in tech, with Facebook/Meta betting big on it and Apple heavily rumored to be building its own Apple mixed reality headset. Now it appears Amazon could be joining that gang in the near future.
Protocol spotted the job listings, which include job descriptions for a software engineer (now removed) and a “Sr. Technical Program Manager, New Products – XR”. The latter appears to have been edited to remove any mentions of XR, but according to Protocol, the original listing specified that the Program Manager will “develop an advanced XR research concept into a magical and useful new-to-world consumer product.”
The listing, and another for Sr. Product Manager, also asks for “experience building deeply technical products, e.g., AI/ML, robotics, games.” The software engineer listing, meanwhile, described the job as “conceiving and developing key software and architecture for a new-to-world smart-home product” as part of a “new cross-functional team.”
XR is an all-encompassing term for any kind of ‘reality’ product — be it virtual, augmented, mixed or something else entirely. The listing information specifically mentioned AR by name, suggesting that’s the primary purpose of this incoming device.
However, it doesn’t discount the possibility that Amazon is working on a mixed reality headset. Apple’s rumored VR headset will reportedly also have see-through AR, and it would make sense for other companies to try something similar.
Amazon has dabbled in glasses before, having released two generations of the Alexa-powered Echo Frames. These have built-in speakers, touch controls and support for digital assistants, so it wouldn’t be surprising if Amazon wanted to enhance them with AR in the near future.
Amazon also has a large smart home presence, of course, and linking a pair of AR glasses into its own ecosystem (Echosystem?) could have some advantages. Someone at the door? AR could show you a live feed without needing to use an Echo Show or the Ring app. Likewise, you could see information about audio coming from your Echo speaker, or any number of other things going on in your home.
Considering Amazon has come up with some really weird products in recent years, including the Alexa-powered Smart Oven and the Astro home robot, AR glasses don’t seem that outlandish by comparison.
Either way, the AR space is clearly competitive right now. Apple Glasses have been rumored for some time, and Apple’s ability to dominate whatever markets it enters is going to make life difficult for other AR hopefuls. Facebook/Meta is also investing heavily in AR, with Mark Zuckerberg reportedly hoping to free the company from Google and Apple ecosystems in the process.
Then you have Google, which is taking another stab at AR after the lukewarm reception to Google Glass, plus Snapchat’s AR glasses, and headset makers like Magic Leap. We’ll watch with interest to see whether Amazon’s new device makes it to production — and whether it ends up being as successful as the Echo or as big a disaster as the Fire Phone.
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- Synthetic: Tài Chính Kinh Doanh
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